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Senior Director, Head of Strategy & Growth, Consumer

Clutter

Clutter

Sales & Business Development
Sacramento, CA, USA
Posted on Tuesday, July 2, 2024

At Iron Mountain, we respect work. The work our customers’ do, the work we help them do,and the work we—as Iron Mountain employees—do together. We know that work, done well,makes a positive impact. We see it everyday as we help our customers make their work delivermore—whether it’s gaining valuable insight from their data, reducing their carbon footprint, orprotecting the privacy of their customers. We see it in our own global and financial growth, inthe results we create for our customers, and in the trust our customers place in us. Ourcustomers need the impact we enable, and we deliver.

We provide solutions that include information management, digital transformation, securestorage, secure destruction, as well as data centers, cloud services, and fine art storage andlogistics. We help our customers lower cost and risk, comply with regulations, recover from disaster, enable a more digital way of working, and achieve their sustainability goals.. Followthis link to learn more about how you can contribute to Iron Mountain delivering on ourpromise to “elevate the power of your work.”

About the Role

Iron Mountain is in Year 2 of its externally announced “Matterhorn” growth journey. Afterbuilding the initial strategy and investing in multiple high-growth potential business lines (DataCenter, ALM, Digital), we are now looking at our Consumer storage business as a potentialsignificant growth opportunity. Additionally, we have acquired a majority stake and control ofall consumer storage assets from Clutter (valet storage), in which we previously held a smallerownership stake. Iron Mountain is now seeking a Senior Director, Head of Strategy and Growth to oversee consumer strategy, marketing, and business development.

As the Head of Strategy and Growth, you will be responsible for driving the development of the overall consumer strategy, surfacing and scoping growth opportunities at the intersection of marketing and product development, designing go-to-market mechanisms for achieving business goals, supporting planning efforts, and enabling optimal data-driven decision making across our organization.

What the Candidate Will Do

  • Lead a high performance, best in class team across strategy, marketing and growth

  • Develop a comprehensive strategic plan and growth strategy in close partnership with key cross-functional stakeholders

  • Analyze and track industry and market landscapes, including macroeconomic factors, category share trends, product performance, and both internal and external business risks

  • Lead the strategic planning process overall

  • Establish key performance indicators and monitor progress

  • Create scalable analytics tools and dashboards that increase executional velocity and data-driven decision-making

  • Develop and execute on a strategic growth plan that sustainably delivers success across key metrics, including customer acquisition, activation, retention, and engagement

  • Collaborate with cross-functional partners to ensure that growth strategies are fully supported and integrated all parts of the organization

  • Evaluate product extensions or features, and develop/present a justifiable case internally to facilitate buy-in from relevant stakeholders

  • Evaluate and refine Clutter’s growth strategy across performance marketing, brand marketing, channel partnerships, etc.

Qualifications

  • A minimum of 10 years of proven experience across operations, product, consulting, marketing and strategy

  • Experience managing, mentoring, and motivating a team

  • Bold, ambitious, aggressive, and forward thinking

  • Oriented towards transformation (process oriented, embraces technology, etc.)

  • Curious, innovative, capable of being entrepreneurial within a corporate environment

  • Experience in building and scaling a B2C business with a digital customer acquisition engine

  • Strongly skilled in communications and networking; relates to colleagues at ALL levels; capable of evangelizing IRM’s consumer business both internally and externally

  • Strong financial acumen

  • Experience managing stakeholders and building relationships with cross-functional collaborators

  • Ability to set a strategic vision and prioritize and manage a multitude of ongoing processes and projects simultaneously and to align competing priorities

  • Operational problem-solving skills and the ability to deliver impact results, scale solutions, and pivot strategies when necessary

  • Exceptional business judgment and critical thinking skills with the ability to use data to quickly establish high-value priorities and related strategies

The Company

Iron Mountain Incorporated (NYSE: IRM) is a global business-to-business services provider trusted by 225,000 organizations around the world (including 95% of the Fortune 1000) to manage their operational and mission-critical information and assets. Originally founded in 1951, today we help organizations around the world protect their information, reduce storagecosts, comply with regulations, facilitate corporate disaster recovery, and better use theirinformation and IT infrastructure—regardless of its format, location, or life cycle stage—forbusiness advantages. We do this by storing physical records and data backup media, offeringinformation management and digital transformation solutions, and providing data center spacefor enterprise-class colocation and hyperscale deployments. We offer comprehensive recordsand information management services and data management services, along with the expertiseand experience to address complex storage and information management challenges such asrising storage rental costs, legal and regulatory compliance, and disaster recovery requirements.We provide secure and reliable data center facilities to protect digital information and ensurethe continued operation of our customers’ IT infrastructure with reliable and flexibledeployment options. Our dramatic growth story in digitization is driven by market leading strategic investments in these key areas while continuing to build upon our recognized reliability in paper storage, retrieval, and secure destruction.

Iron Mountain’s broad array of solutions addresses the exacting requirements of highly-regulated organizations including federal government agencies, Fortune 1000 enterprises, healthcare and life sciences organizations, financial services companies, and cloud services providers. For over 70 years, discerning customers continue to choose Iron Mountain based on our proven record of accomplishment, successful relationships, maximum efficiency, predictable results, and established reputation for trust, data protection, secure chain ofcustody, and environmental sustainability.

The significant investments Iron Mountain has made over the past several years in expandingour product and service portfolio has enhanced our total addressable market by 800 percent—from $10 billion to over $80 billion. The company is experiencing record growth across all ourbusiness lines. Our solutions mindset combines both relentless attention to the needs of ourcustomers as well as committed, innovative teams that are laser-focused on addressing themost pressing challenges facing our clients.

Our growth strategy is aligned around five strategic pillars, which form the basis for ourstructure, financial investments, and our talent and organizational capabilities.

  • Asset Lifecycle Management (ALM): Iron Mountain’s ALM business provides end-to-endservices spanning the deployment, management, decommissioning, and dispositioning oftechnology assets for hyperscale data centers, corporate data centers, and corporateend-user devices. Our ALM capabilities provide world-class and unsurpassed dataprotection, maximum value recovery, and circular solutions for customers’ IT asset lifecycleneeds. ALM revenue is anticipated to increase by more than 30x in the next several years,becoming a multi-billion dollar business.

  • Crozier Fine Arts: Crozier Fine Arts is the first-of-its-kind global art storage and servicesprovider, serving the world’s leading institutions in the care, movement, and long-termpreservation of art and culture.

  • Data Centers:The Data Centers business is targeted to double its revenue by continuing toexpand its footprint around the world, driving leasing and hyperscale opportunities offeredat scale and with sustainability embedded in our business strategy.

  • Digital Solutions:The Digital business unit is accountable for the full lifecycle of all digitalproducts and solutions—including records scanning and digitization; our AI-Poweredcontent services platform (CSP), or InSight; Iron Mountain Connect, our online customerhub; Information Governance/Policy Center; and Iron Cloud/SOS.

  • Global Records and Information Management (RIM):RIM is a revenue-driving commercialorganization that focuses on developing, selling, and supporting solutions for customers inour regions and key global vertical industries. RIM helps organizations focus on high-valuetasks to develop more meaningful, relevant connections with their data in any format:physical to digital, content analysis and visualization, metadata capture, workflowautomation to policy and compliance control. RIM Commercial is poised to increase itsannual growth rate by more than 7%, where it has historically grown at 1.2%.

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Reasonable Accommodation

Iron Mountain is committed to working with—and providing reasonable accommodations to—individuals with physical and mental disabilities. If you are a qualified individual with a disability or a disabled veteran, you have the right to request reasonable accommodation if you are unable or limited in your ability to use or access the Iron Mountain Careers website as a result of your disability. We will make a determination on your request for reasonable accommodation on a case-by-case basis.

Category: Marketing

Iron Mountain is a global leader in storage and information management services trusted by more than 225,000 organizations in 60 countries. We safeguard billions of our customers’ assets, including critical business information, highly sensitive data, and invaluable cultural and historic artifacts. Take a look at our history here .

Iron Mountain helps lower cost and risk, comply with regulations, recover from disaster, and enable digital and sustainable solutions, whether in information management, digital transformation, secure storage and destruction, data center operations, cloud services, or art storage and logistics. Please see our Values and Code of Ethics for a look at our principles and aspirations in elevating the power of our work together.

Requisition: J0076144